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Are You Missing Out on Potential Service Profits?

Volume 3 | 2010

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Fixed Operations

Variable Operations

Tell us what you think: fuel@reyrey.com

Dealer to Dealer

Real Integration Helps Royal Chevrolet Win More Business

Dealer Principal Del Mugford wasn’t satisfied with how long his sales process was taking. Find out how he got all the moving pieces working together to save time and better serve customers. More >>

System Tips You Can Use

Maximize Efficiency With Current Service Operation Codes and Specifications

Get the simple steps to update your service codes and specifications lists. More >>

Save Deals With Roll to Inventory

Find the right vehicle to fit your customer’s budget and your dealership needs. You can quickly search your inventory in 3 easy steps. More >>

Manage Manufacturer Parts Claims More Effectively

Keep track of parts adjustments in your system. Learn how to easily create and manage parts claims in ERA. More >>

Are You Overlooking Profit Potential?

How is your service department doing? You can run two simple utilization reports in ERA right now to find out. Compare your numbers to successful dealerships and learn how you can increase your profits. More >>

Close More Business With New "Recommended Not Done" Enhancement

Looking for ways to follow up on declined services? You can now better record, track, and manage declined services with a recent, no-charge addition to the ERA v.9.5 release. More >>

News and Best Practices

Northwood University Students Practice Making Real-world Decisions

Automotive students recently got a glimpse of dealership operations by participating in a Reynolds Strategy Navigator workshop. Find out what they learned and what the workshop can do for you. More >>

How Does Your Service Customer Measure Value?

Price is rarely an obstacle when you focus on building relationships. You just have to ask the right questions. More >>

Proud to Serve You

People are our biggest asset at Reynolds. Read dealership stories about how Reynolds associates have helped make business better. You can share your own stories too! More >>

Top It Off Find bonus content outside the newsletter.

Watch the video to learn how Reynolds is investing in
state-of-the-art data management
for your future.

Dealer News

Dealers increase hours per RO, effective labor rates, and profitability in gross labor and parts per RO the more they use Service Price Guides.

Review the latest study and learn how you too can achieve these results.